The Negative Pickup

We're Rewriting the Entire Operating System of Entertainment.

Hollywood built its empire on a single, deeply exploitative premise: extract maximum value from creators while limiting their access to the true rewards of their own stories.

The entertainment industry is the only marketplace where the people creating the most valuable product get treated like extras in their own movie.

Creators hustle, studios collect.

Audiences crave authenticity, executives manufacture bland content like they're running a beige paint factory

We're here to rip up that blueprint and rewrite the future.

Who We Are

The Negative Pickup is an ecosystem that revolutionizes how stories from the African diaspora get funded, produced, and distributed globally.

Founded by creators who've navigated every corner of the entertainment industry, we're committed to one thing above all: putting Black creators and their stories at the center of global narrative power.

What We Do

Education. Connection. Empowerment.

We provide groundbreaking programs designed to bridge creativity with capital and control:

  • Casablanca Nights: A premier immersive experience connecting elite Black creators with strategic capital in a luxurious, deal-centric environment in Morocco.

  • Sell Your Movie Before You Make It: The game-changing virtual workshop series that exposes Hollywood's rigged economics and teaches creators the exact strategies to fund, produce, and profit from their films independently.

  • The $2 Trillion Cheat Code: A specialized virtual workshop designed explicitly for Black investors and creators, revealing how to bypass Hollywood entirely and directly tap into the rapidly expanding diaspora market worth trillions.

  • Casablanca Film Collective: An exclusive network providing ongoing support, resources, and strategic partnerships that turn creative vision into sustained financial success.

Our Promise

We're not here to help you "break into" Hollywood.

We're here to help you transcend it.

Our straightforward approach:

  • Unveil the hidden economic models and systemic inequities

  • Deliver actionable strategies that generate real revenue and lasting equity

  • Forge direct connections between creators and capital

  • Develop our own distribution platforms that serve creators, not exploit them

The Numbers Tell the Story

  • $2 Trillion: The size of the global African diaspora consumer market by 2025

  • 220%: Projected growth in diaspora-focused streaming content (2020-2024)

  • 43%: Premium pricing potential for culturally authentic diaspora content

Who We Serve

  • Visionary creators tired of Hollywood's extractive models

  • Investors seeking genuine, untapped entertainment opportunities

  • Entrepreneurs committed to transformative storytelling and generational wealth

Our Operating Principles

Entertainment is more than storytelling—it's economic empowerment:

  • Cultural authenticity is the core market, not a niche

  • True power resides in controlling distribution

  • Creators deserve ownership, not just exposure

  • Narratives that transform cultures live at the intersection of innovation and integrity

We're done asking for permission.

We're here to rewrite the rules entirely.

The Negative Pickup: Funding Cultures. Distributing Stories. Reimagining Entertainment.